American Eagle shares surge after Sweeney campaign
4 September 2025 — American Eagle’s stock jumped 25% in late trading after the retailer said tie-ups with actress Sydney Sweeney and athlete Travis Kelce have driven renewed customer interest and stronger-than-expected sales momentum, even as May–July revenues dipped 1%. Key takeaways Shares rose about 25% after the company cited viral ad campaigns as a … Read more